Vice President Consumer Brands, North America - HBHC and Food & Beverage

Vice President Consumer Brands, North America - HBHC and Food & Beverage
Company: Rieke Packaging Systems
Primary Location: 1200 Valley House Drive, Suite 100, Rohnert Park, CA 94928 USA
Employment Type: Salaried - Full-Time
Function: Sales
Equal Opportunity Employer Minorities/Women/Veterans/Disabled
Main Duties & Responsibilities
Responsible for growing Rieke's market share in Food & Beverage and Health Beauty and Homecare segments throughout North America. Working with the Sales Directors, External and Internal Sales and Customer Care teams in lead generation and prioritization of activities, resulting in sales growth across both verticals. . Additionally they will be tasked with establishing credibility, creating brand awareness and ultimately brand preference by emphasizing value generated by Rieke -#1 task is to define and deliver a sales plan for accelerated growth in these sectors across the USA.
Prospect for potential new customers within Food & Beverage /HBHC and then turning this into increased business.
Cold call potential large and major customers as appropriate within the U.S. to ensure a robust pipeline of opportunities.
Lead and increase sales at strategic and key account level, for which they will retain the responsibility and relationship.
Commercially launch and present new products to existing and target indirect and direct customers.
Work with technical and design teams and other internal colleagues to drive new product introduction, through Voice of the Customer, trying to identify unfulfilled gaps in the Food & Beverage market./HBHC
Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends.
Present to and consult with VP Sales/CD and other stakeholders on trends within the U.S. Food & Beverage/HBHC sector with a view to developing new services, products and distribution channels.
Identify opportunities for campaigns, services and distribution channels that will lead to an increase in sales.
Using knowledge of the market and competitors, identify and develop the company's unique selling propositions and differentiators.
Submit weekly sales process reports for effectiveness and efficiency improvement and ensure data is accurate.
Ensure that data is accurately entered and manage within the company's CRM or other sales management system.
Work with marketing team to ensure that prerequisites (like prequalification or getting on a vendor list) are fulfilled within a timely manner and we drive end user specifications.
Present business development/product training and mentoring to colleagues within Food & Beverage /HBHC and the wider Riebe community.
Lead and drive wallet share opportunities through range selling and cross selling training for sales team.
Be seen as the Food & Beverage Industry/HBHC expert within the business and the market, driving credibility and gravitas.
Define and deliver, in conjunction with the VP of Sales/CD, a pricing structure that maximizes margin.
Travels for in-person meetings with customers and partners and to develop key relationships
Essential Requirement:
Degree in related field or degree level
5 years experience in Business
Development/Sales Management
Proven success, knowledge and experience of
leading value based business development/sales teams.
Full understanding of all phases of the
sales process
Pipeline management, and forecasting
skills including
sales planning and territory management
Building relationships, managing sales
processes, and negotiation skills.
Market knowledge, providing input into
budgets and forecasting
Growth driven by business development
Meeting regional sales goals
Pipeline management
Negotiation skills
Selling to customer need
Motivation for sales growth
Sales planning
Building Relationships
Managing sales processes,
Market knowledge
Developing budgets and forecasting
Ability to deliver dynamic but succinct
sales presentations.
Computer literate (word, excel, ERP)
Ability to deal with conflict and
Strong business acumen
Excellent English verbal and written
communication skills
CRM experience
Experience of providing input to the
development of budgets.
Sales Management & Business
Development skills
Coaching and motivating business
development/sales people
Ability to work
with shared leadership and in cross functional teams.
Strong listening
skills, integrity and trust, customer focused, entrepreneurial spirit, has
intellectual horsepower, can deal with ambiguity and paradox, ability to
manage own time, organize and prioritise numerous activities, highly
motivated, has perseverance and tenacity, excellent problem solving and
negotiation skills, ability to inspire confidence with customers, attention
to detail, ability to work under pressure
Desireable Requirement:
Experience of working in manufacturing environment
Experience of working in multinational environment

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